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Case Studies

Case Studies

Cyber Security Training Improves The First Line Of Defense for a Major Non-Profit 

Cyber Security Training Improves The First Line Of Defense for a Major Non-Profit 
BUSINESS CHALLENGE

Our Client is a highly regarded girl’s leadership program that reaches over 31,000 girls in the greater New York area. Their mission is to create an environment that builds courage, confidence, and character in young girls.

The client needed to establish a stronger security orientated mindset in order to better protect the organization and their members from digital threats. A Cybersecurity awareness training program was needed to increase awareness and provide the organization’s employees with specific measures to combat social engineering attacks.

The solution consisted of:

  • Cybersecurity awareness training for the executive leadership team, functional area managers and employees.
  • Creation of specific scenarios to help organization detect and respond to social engineering attacks.
  • Cybersecurity training documentation the organization can reference and incorporate into their new employee training.
SMAC Apps SOLUTION

SMAC Apps began by conducting a high-level assessment of the existing information security policies and procedures. Training sessions were then developed that provide general information security awareness training and specific training to address gaps identified during the assessment.

The training sessions included interactive exercises specifically designed to test the participant’s grasp of the material that was presented.

SMAC Apps also provided insight on basic information security best practices the organization could implement with minimal disruption to the day to day operations.

BUSINESS BENEFITS

As a result of the training SMAC Apps provided, the client and their members are better educated, safer and much more aware of the most common cyber security threats that exist.

Membership Management and Event Planning Tool for Growing Entrepreneur’s Organization

Membership Management and Event Planning Tool for Growing Entrepreneur’s Organization
BUSINESS CHALLENGE

An Ontario, Canada based entrepreneurial organization was looking for a framework to internally manage its many members, as well as a platform where members could connect with each other in a seamless, conversational manner. This platform also needed a more complete format for event planning, invitations, ticketing, and continuing participant interaction both pre and post event. 

A solution was needed that could: 

  • Easily integrate with the existing organization website. 
  • Allow member personalization yet maintain a standard format. 
  • Allow individual members to view other member profiles, and to interact via message or email before and after events. 
  • Allow the organization to match members based on certain parameters for effective networking. 
  • Create and manage all aspects of events. 
  • Provide a clear dashboard for management to effectively manage all aspects of memberships and events. 
SMAC Apps SOLUTION

SMAC Apps team met with the organization management to review their desired outcome and goals for the new platform. SMAC Apps then designed and implemented a coordinated solution that:  

  • Seamlessly integrated with the existing website helping to maintain a consistent and cohesive user experience. 
  • Created a flexible, centralized system for the entire event management lifecycle – through planning, invitation, badges, attendance, and follow up.  
  • Allowed members to provide testimonials and endorse other members in a controlled, administrator monitored environment.  
  • Provided membership management tools for qualifying membership levels and types, dues requirements, member follow up, etc.  
  • Gave administrators the ability to create events, designate spotlight events, and spotlight members.  
  • Integrated with the organization’s financial system.
BUSINESS BENEFITS

The end product provided the organization with a unique web platform that created a smoother interactivity between all members and event organizers.  The system has an ease of use that requires no special skills or unique knowledge, making it more functionally acceptable to all participants.  The addition of spotlights, advertising, and financial integration allowed for an increase in revenue for the organization.  

Event participation increased, and members were able to network more effectively, creating increased engagement in all aspects of the membership. 

Enabling Community Engagement At Scale

Enabling Community Engagement At Scale
BUSINESS CHALLENGE

A New Jersey based regional Chamber of Commerce with over 1,200 members wanted to replace their existing website and event registration system. The chamber was looking for a new platform that would provide a framework to easily manage events and increase member engagement.   

A solution was needed that would:

  • Allow members to maintain and personalize their company and individual profiles.
  • Allow members to view, connect, and interact with other members who shared similar skills and interests.
  • Enable the Chamber to create and manage multiple membership plans.
  • Enable event managers to easily create and manage multiple event types each with their own ticketing plans.
  • Provide the Chamber with analytics for event and membership planning.
SMAC Apps SOLUTION

SMAC Apps designed, developed, and implemented a solution that provided the chamber with:

  • A flexible, centralized system to administer the entire event management lifecycle for over 180 events per year.
  • A membership platform that enabled members to engage and collaborate using private messaging and groups. 
  • Advanced administration functionality to create, control, monitor, and report on events and memberships.
  • A platform to generate non-dues related revenue using sponsorships and advertisements.
BUSINESS BENEFITS

The platform provided the chamber and its membership with a configurable platform that increased revenue, increased member engagement, encouraged better retention, and streamlined the event and member management processes. The administrative functionality ensured that the Chamber was always aware of and in control of all event and membership related activities. The analytics provided the chamber with the data necessary to make informed decisions when developing event and membership plans.

Building Event Engagement – An Organized Event Platform Solution

Building Event Engagement – An Organized Event Platform Solution
BUSINESS CHALLENGE 

A New York based not for profit organization with over 22,500 members was managing their events registration through a series of spreadsheets and online forms. The organization was looking for a comprehensive online event management platform that would allow them to manage events in a more efficient and centralized manner.

A solution was needed that would:

  • Enable event managers to easily create and manage multiple events in different formats, each with their own ticketing plans.
  • Allow event managers to create custom fields for event registration.
  • Allow members to easily register for events.
  • Allow members to submit partial payments for events and camps.
  • Provide analytics for event registration and revenue generation.
  • Seamlessly integrate with their membership CRM – Salesforce.
SMAC Apps SOLUTION

After reviewing the needs of the organization, SMAC Apps designed, developed, and implemented a customized solution that provided:

  • A flexible, centralized system to administer the entire event management lifecycle for over 150 events per year.
  • Smooth integration with their Salesforce CR to import all the member data into the Events platform on a weekly basis. 
  • Advanced administration functionality to create, control, monitor, and report on events and revenue.
BUSINESS BENEFITS
  • The solution provided the organization with a scalable and easily configurable platform that increased participation and revenue while streamlining the event management processes.
  • The multiple registration process provided flexibility for event organizers to register all members of a unit for an event or camp at one.
  • The administrative functionality ensured that the organization was always aware and in control of all event related activities.
  • The analytics provided the organization with the data necessary to make informed decisions when developing new events and programs.
  • The advance reporting capabilities provide accurate financial tracking and forecasting.

A Walk in the Park with an Interactive Mobile App Helps Grow the Forest

A Walk in the Park with an Interactive Mobile App Helps Grow the Forest

BUSINESS CHALLENGE 

In the state of Telangana, India, there are beautiful parks and forest areas, but the government realized that these scenic treasures were not being utilized to their fullest. There was no one source of where users could get complete information about the parks, respective themes, attractions in the parks, fees, and other details without going directly to nearby forest parks. The “Haritha Haram” project team was in search of a solution that would allow them to list the Forest parks, related information, and directions  based on a person’s proximity. 

They wanted a customized mobile application for the Government of Telangana’s Haritha Haram project. The initial focus for the mobile application is to allow users to find information about parks and its amenities within a specific geographic area. The specific geographic area needed to be automatically captured based on the user’s geolocation or manually searching a specific area or locality of interest.  

The application also needed to have flexibility for additional park additions as well as added future application features. 

SMAC Apps SOLUTION 

SMAC Apps team reviewed the requirements and had extensive discussions to determine the full present and future desired functions of the mobile application, which needed to be accessible to both Android and iOS systems. SMAC Apps determined key requirements were: 

  • a) As one enables the location services, the application allows a user to get information about local parks.  
  • b) A user also needed to be able to manually enter and search locations. The application would display information about the parks in the proximity of the manually entered location. 
  • c) The user can preview images and details about the searched park.
  • d) As the user clicks on the park, a detailed summary about the park services, amenities, and features, along with social media sharing options and driving directions, are displayed. Users will be able to share park details via his/her social media handles. 
  • e) The application leverages Google Maps (Android) or Apple Maps(iOS) for directions.  

BUSINESS BENEFITS 

Urban Forest Parks is part of the Telangana Ku Haritha Haram, a flagship program of the Telangana government, which was conceived to increase the forest cover from its present coverage of 24% to 33% of the total geographical area of the State. Haritha Haram literally means “Green garland of the State”.  

Within the first two months, there were over 3,000 downloads of the app. Use has improved park attendance and increased revenue for the Forest department of the State. This in turn, helps the Haritha Haram team move closer to their goal of increasing the forest coverage of the State. 

The success of the app has encouraged the Haritha Haram to explore additional functions for the application.  

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